About The Course
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This short course introduces learners to the essential knowledge and practical skills needed to explore, develop and assess a viable business idea. It is designed for aspiring entrepreneurs, start-up founders, small business owners and individuals who want to understand how to identify business opportunities and prepare for new venture development.
Learners will be introduced to entrepreneurship, business ethics, customer service, business communication, innovation, market research, viability assessment, pricing, costing and funding options. The course also supports learners in understanding how to develop a business concept and prepare basic funding motivation for a new venture.
By completing this short course, learners will be better prepared to identify business opportunities, assess whether a business idea is viable, understand customer needs, calculate start-up requirements and prepare for funding discussions.
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